App marketing case studies
The campaigns, and what they were really measured on.
How the work was set up, what it was built to change, and what each campaign was judged on.
Client stories
The brands on our client list.

Consumer subscription · VPN
Paid on the sale. Judged on the subscription that survives it.
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4xMobility and everyday services
Scaling Careem Quik Grocery Orders 4x in 6 Months Through Mobile First Creative Storytelling
4x · Grocery orders
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Investing and trading
Cracking the Fintech Funnel: Efficient Growth for Angel One
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Sports betting and gaming · UK
The licence belongs to the client. So every partner is their risk, not just their reach.
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Payments and financial services
Acquisition measured at the payment, not the download.
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Food delivery and quick commerce
From local demand to completed orders.
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Mobile gaming
Players who stay in the game.
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Crypto exchange · Trading
Nobody gets paid until the account trades.
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Fantasy sports and sports gaming
Sports moments, turned into lasting players.
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Sports commerce and collectibles
From fandom to the checkout.
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Investing · India
Investors guided from discovery to a verified account.
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Investing and trading
Ajaib Blue & Alpha Fintech Trading Apps
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App campaigns
Growth, measured after the install.


Crypto wallet
Mobile Acquisition and Crypto User Activation at RockWallet
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Commerce logistics
Accelerating Shiprocket's Mobile User Acquisition Through Affiliate Marketing
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Online poker · Canada
Building a Scalable First Time Depositor Acquisition Engine for GG Poker Canada
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Sports gaming
Improving User Quality for Thrillzz Through AI Powered Acquisition Optimization
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31%Identity and verification
OTP Journey Optimization That Unlocked 31% Verified User Growth for Equal AI
31% · Growth in verified users
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Investing platform
Choosing the Right Traffic to Improve InCred Money's Affiliate Acquisition Quality
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Payments · United States
Controlled Scaling in US iOS: Sezzle's Fraud Resilient Growth Framework
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Fashion commerce · Mexico
Contextual iOS Acquisition for Fashion Commerce Privalia Mexico
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15%+Streaming · India
Scaling Story TV's Trials to Payments Engine with 15%+ F2P at Pan India Scale
15%+ · Free-to-paid conversion across India
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90%+Insurance marketplace
Rebuilding Policy Bazaar's CPR Funnel Into a 90%+ Registration Engine
90%+ · Registration completion
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Skill gaming
Smart Optimization for Zupee User Acquisition
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Fantasy sports
Scaling My11Circle User Acquisition with High Quality Sign Ups
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Fantasy sports
The Winning Play: Driving Sign Ups and Deposits for MyTeam11
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Online casino
Driving Strong Deposits for 888casino in a Competitive Market
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37.5%Business banking
Transforming Tide's Month on Month Growth with a 37.5% Surge in Installs and 10K+ Accounts Opened
37.5% · Increase in installs
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3xCross-border payments
3x Lower CAC and 5x Growth for Vance with Google Ads
3x · Lower customer acquisition cost
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5 lakhDigital insurance
Reaching 5 Lakh App Installs and Booking 550+ Policies for ACKO in 45 Days
5 lakh · App installs
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80%Social commerce
Using Machine Learning and Real Time Data to Acquire Female Resellers via UACs
80% · Female resellers
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30%Scooter rental
Reactivating Vogo Users by 30% Through Remarketing
30% · User reactivation through remarketing
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50%Social commerce
Acquiring 50% New Users for DealShare During the Global Pandemic
50% · New users among those acquired
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